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This assignment has two parts, Discuss your answers in fully developed sentences.
Charles Finkley, urban planner and Director of Planning and Development for Tunica County, will be the guest speaker in class. He has previously worked for planning departments in Memphis, TN; Mobile, AL; and Huntsville, AL. He is an alumni of Alabama A&M University’s Department of Community & Regional Planning. Some of Mr. Finkley’s associations include the Mississippi Chapter of the American Planning Association, Urban League, Urban Land Institute, Congress for the New Urbanism, and Alpha Phi Alpha Fraternity, Inc.
Conduct background research on the urban planning industry. Use at least one source for your research and cite it.
Part 1
- Explain with examples what service characteristics (chapter 2) discussed in class apply to this industry?
- Explain with examples what type of internal and external influences from the Consumer Behavior Model (chapter 3) influence the customers of this industry?
- Explain with examples what some of the current trends in this industry are? This should not be your opinion but facts found in your research.
- Explain with examples what some of the current challenges in this industry are? This should not be your opinion but facts found in your research.
- Explain with examples what opportunities for growth are in this industry?
Part 2
- Find at least one news article pertaining to this industry and provide a URL to it in the text entry box. Discuss anything interesting you read about the article.
- Develop at least two questions to ask the speaker based on your research

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