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Hello, please see the below:
- Respond to each classmate’s discussion posting and write as if you were reviewing his or her posting in an academic journal. The response should therefore answer the questions as applicable:
- Was your classmate’s reasoning articulate and logical? Were the facts correct?
- Was the interpretation your classmate provided reasonable and consistent with experts in the field? Did your classmate defend the choices effectively?
The focus for your critical analysis is not whether you agree with your classmate, and is not to be a recap of all that was shared by your classmate, but is to academically critique how well his or her position was presented with points and counterpoints.
The response(s) should be 100 words in length and include the following article source properly cited and referenced in the write up: Andreas Fürst, Martin Leimbach, and Jana-Kristin Prigge (2017) Organizational Multichannel Differentiation: An Analysis of Its Impact on Channel Relationships and Company Sales Success. Journal of Marketing: January 2017, Vol. 81, No. 1, pp. 59-82.
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